Privacy policy

We, CreativeZ Bulgaria Ltd. - Digital marketing agency CreativeZ we recognize the importance of the confidentiality, security and protection of our customers' data. Our management address is: Bulgaria, Sofia, Krasna polyana 1, bl. 26B, ent. B.

1. General information

The purpose of this privacy policy is to provide you with information about the processing of personal data when using our website and related services.

2. Processing of personal data

Personal data according to the meaning of Art. 4 of the EU General Data Protection Regulation (PDPA) represent all information related to the identification of individuals or identifiable individuals, e.g. name, address, email address, etc.

3. Collection of information

We collect data for statistical and informational purposes only using third-party tools. This is done through automated tools that can report, collect and process your personal data, such as your IP address, for statistical purposes only. All data you provide to us by sending us an inquiry through our contact form and containing personal data will not be used for marketing purposes.

4. Use of information

Any information we collect from you may be used to:

  • To improve our website
  • We personalize your experience and meet your individual needs
  • To provide modified advertising content
  • To improve customer service and your support needs

5. Confidentiality in your work with the site

Your personally identifiable information collected through this site will not be sold, exchanged, transferred or transmitted to anyone, except as provided in the laws of the country.

6. Disclosure to third parties

We do not sell, trade or otherwise transfer your personally identifiable information to third parties. This does not include trusted third parties who assist us in operating our website or run our business, provided that the parties agree to keep this information in complete confidentiality. We believe that it is necessary to share information, in cases where an investigation needs to be carried out, to prevent or take action against illegal actions, in suspected attempted fraud, situations involving a potential threat to the physical safety of which and any person, in violation of our terms of use or in cases where the information is required by law.

Non-personal information, on the other hand, may be provided to third parties for marketing, advertising and other uses.

7. Information protection

We implement various security measures to keep your information and use of our site protected. We use an SSL certificate, through which your information and actions on our site are encrypted and thus protect you and your data.

The computers / servers used to store personally identifiable information are kept in a secure environment.

8. Do we use cookies?

Yes. Cookies or other technologies, such as a pixel (hereinafter "cookies"), are stored on your computer when you visit and use our website. Cookies are small text files that are stored by your browser on your device in order to store certain information. The next time you visit our website, the information stored in the cookies will be transferred either to our website ("own cookies") or to another website to which the cookie belongs ("third party cookies").

Through the saved and returned information, the respective website recognizes that you have already received and visited it through the browser used on this device. We use this information to present the website in an optimal way, according to your preferences. In this regard, only the cookie itself is identified on your device.

This website uses the following types of cookies, the scope and functionality of which are explained below:

  • Strictly necessary cookies (Type A)
  • Functionality and Performance Cookies (Type B)

You can find more information about the types of cookies used in the description of the tools on our websites in this privacy policy.

8.1. Strictly necessary cookies (Type A)

Strictly necessary cookies guarantee functions without which you cannot use our web pages for their intended purpose. These cookies are used only by us and are therefore our own cookies. This means that all information stored in cookies will be returned to our website.

Strictly necessary cookies serve, for example, to ensure that you, as a registered user, always stay in your account when accessing various subpages of the website, so that you do not have to enter your login details each time you log in to a new page.

Legal basis: Art. 6 (1) a of the LPPD.

8.2. Functionality and Performance Cookies (Type B)

Functionality cookies allow our website to store information already provided and offer you improved and more personalized features based on that information. These cookies only collect and store anonymous information, so they cannot track your movements on other websites.

Performance cookies collect information about how our websites are used to increase their appeal, content and functionality. These cookies help us, for example, to determine if and which subpages of our website are visited and which content users are most interested in. In particular, we record the number of visits per page, the number of subpages accessed, the time spent on our website, the order of the pages you visit, the search for which words directed you to us, the country, the region and, if applicable, the city from which the website is accessible, as well as the ratio of mobile devices / desktop devices through which you enter our websites. We also record movement, clicks and scrolling with the computer mouse to find out which parts of our website are particularly interesting to users. As a result, we can adapt the content of our website specifically to the needs of our users and optimize what we offer them. The IP address of your computer, which is transmitted for technical reasons, automatically becomes anonymous and does not allow us to draw conclusions about individual users.

Legal basis: Art. 6 (1) a of the LPPD.

9. Third party instruments

We use tools for statistical purposes and to improve the visibility of the site.

9.1. Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). (“Google”). Google Analytics uses a special type of cookie that is stored on your computer and allows you to analyze how you use our website. This cookie-generated information about how you use this website is transmitted to a Google server in the United States and stored there. You can read the Google Analitycs Privacy Policy at:

We would like to note that Google Analytics has been supplemented on our website to include the code "gat._anonymizeIp ();" to ensure the anonymous storage of IP addresses (so-called IP masking). Due to the functionality to make the IP address anonymous, your IP address is abbreviated by Google in the EU and the countries of the Treaty establishing the European Economic Community.

Google uses this information on our behalf to analyze how you use this website, to generate reports on website activity and to provide additional services related to your use of the website and the Internet. Google may also transfer this information to third parties in accordance with the law or if such third parties process this data on Google's behalf. The IP address provided by your browser in the context of Google Analytics does not mix with other Google data.

You can prevent the storage of cookies by setting your browser software accordingly. In addition, you may not allow Google to record data related to the way you use the website and generated by the cookie (including your IP address) and not process this data by downloading and installing a plug-in available at https: //tools.google.com/dlpage/gaoptout?hl=en.

9.2 Facebook Pixel

This site uses Facebook Pixel, and the data used for advertising and remarketing campaigns is completely anonymous and based on your behavior on our site.

The social network provides a number of additional services related to the following goals:

  • Measuring the actions of visitors to our sites;
  • Selection, delivery and measurement of online ad serving;
  • Selection, delivery and measurement of online content serving;
  • Customize ads for users based on their behavior for advertising purposes

Facebook does not provide detailed information about the cookies they use.

More information can be found here: https://www.facebook.com/policies/cookies/

You can find Facebook's privacy policy at the following address: https://www.facebook.com/policy

9.3. YouTube videos

We have integrated YouTube videos on our website, which are stored on www.YouTube.com and can be played directly from our website. They are all integrated in "advanced data protection mode", ie. YouTube doesn't share information about you as a user unless you click on the videos to watch them. Only when you watch the videos is the data transferred to YouTube. We do not influence this data transfer.

9.4. Google Ads

We use the services of Google Ads to draw attention to our services through advertisements (so-called Google Adwords) on external sites. Based on the information collected from advertising campaigns, we can determine how successful the individual advertising measures are. We are interested in showing you ads that affect you, making our website more interesting to you, and achieving a fair calculation of advertising costs.

If you access our website through Google advertising, Google Ads stores a cookie on your device. These cookies usually expire after 30 days and are not intended to identify you. For such a cookie, the unique cookie number, number of impressions (frequency), last impression (important to attract after viewing) and denial information (check that the user no longer wants to be addressed) are usually stored as values ​​for analysis. We do not collect or process any personal data as part of the described advertising measures. We only receive statistical estimates from Google. Based on these estimates, we can see which of the advertising measures used are particularly effective. We do not receive additional data from the use of advertising materials; in particular, we cannot identify users based on this information.

10. Objection or withdrawal of consent to the processing of personal data
If you have given your consent (Art. 6 (1) a of the PDPA) for the processing of your personal data, you can withdraw it at any time. Such withdrawal affects your permission to process your personal data after we have been notified. You may object to the processing of your personal data for advertising and data analysis purposes at any time. You can inform us about your objection at: office@creativezbg.com  

 

Get acquainted with the General Terms of Use of the site.

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